BOSTON, June 13, 2018 /PRNewswire-iReach/ — Books about employee engagement are typically written by people who are too far-removed from the experience of actually being an employee and only end up telling business leaders what they want to hear. The Stepford Employee Fallacy: The Truth about Employee Engagement in the Modern Workplace tells leaders what they need to hear and what employees are too afraid to say: that they cannot treat employees poorly and then expect them to be happy, committed, high-performing robots. That’s not how real employee engagement works.

Employee engagement has become the hot topic in business circles over the past several years. Although many leaders have a basic understanding of what it is and how it affects business outcomes, they rely on a set of faulty assumptions about how to create an engaged workforce. These assumptions—mostly carry overs from an old-school management mindset—distort the true meaning of employee engagement. 

This book dismantles the contemporary understanding of employee engagement by debunking the beliefs of business leaders who have unrealistic expectations for their workers. Using anecdotes from his consulting practice, third-party research, brain science, current events, and his own personal observations from the front lines, author, Jonathan D. Villaire, explains why the majority of employees today are disengaged in their jobs. He then offers some radical solutions to make all organizations more engaging places to work. 

Jonathan Villaire said of his divergent take, “Here’s the thing: Employees don’t engage themselves. Leaders engage employees. Leaders also disengage employees through their decisions and behaviors. With this book, I hope to give leaders a new perspective on employee engagement. I want them to see their employees as human beings, not human capital. I want them to relate to their employees with empathy, curiosity, and humility, instead of the typical factory-era autocracy that still pollutes the modern workplace. I’m passionate about my message because I know treating employees better isn’t just the right way to foster engagement, it’s the right thing to do, period.” 

The Stepford Employee Fallacy is now available for pre-order in hardcover and e-book formats on Amazon and iTunes. It will be released on July 2nd.

About Jonathan D. Villaire — Jonathan is a bridge-builder, truth-teller, and advocate for empathy. As the founder and CEO of Cognize Consulting, he is on a mission to make the modern workplace one where leaders take responsibility for creating a better, more engaging employee experience. Jonathan holds a Master of Science degree in Organizational Leadership from Nichols College in Dudley, Massachusetts and is a Certified Professional Coach through the Center for Coaching Certification.

For more information, visit For interview requests or speaking engagements, contact Jonathan Villaire directly at (617) 686-9042 or

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Media Contact: Jonathan Villaire, Cognize Consulting, 617-686-9042,

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SOURCE Cognize Consulting